Ampd

Case Studies

Results teams take to the boardroom

Fifteen published stories from the brands and agencies using Ampd to turn Google and Meta media into measurable Amazon and Walmart revenue.

10× cart rates for No7's paid social with Ampd Signal
Meta Ads → AmazonNo7 × WPP Media

10× cart rates for No7's paid social with Ampd Signal

10×
cart rate
−92%
cost per cart

WPP Media shifted No7's Meta campaigns from traffic optimization to Ampd Signal's retail-sales optimization — driving ten times the Amazon cart rate and cutting cost per cart by 92% versus business-as-usual traffic campaigns.

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608% ROAS from closed-loop Google-to-Amazon search
Google Ads → AmazonFlywheel

608% ROAS from closed-loop Google-to-Amazon search

608%
ROAS
17.5%
add-to-cart rate

Flywheel synced Google Ads with Amazon through Ampd's closed-loop attribution, capturing high-intent searchers and converting them at a 17.5% add-to-cart rate on the way to 608% return on ad spend.

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96% new-to-brand shoppers at 128% ROAS
Meta Ads → AmazonAuraglow

96% new-to-brand shoppers at 128% ROAS

96%
new-to-brand
128%
ROAS

Auraglow turned Meta into a precision acquisition channel for Amazon — 96% of routed shoppers were new to the brand, with retailer-attributed ROAS of 128% proving offsite media as a scalable growth channel.

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66% more weekly units shipped on Walmart
Google Ads → WalmartPetmate

66% more weekly units shipped on Walmart

+66%
units shipped

Petmate used Ampd to drive qualified Google Search traffic to Walmart product pages, with automated optimization lifting total weekly units shipped 66% after launch.

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3× conversion rate with full Amazon attribution
Google Ads → AmazonSeventh Generation (Unilever)

3× conversion rate with full Amazon attribution

conversions
−10%
CPC
66%
new-to-brand

The Unilever brand used Ampd's Google-to-Amazon connection to finally see the offsite impact of paid search — tripling conversion rates, cutting CPC 10%, and driving 66% of traffic from new-to-brand shoppers.

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4.2× conversions with predictive bidding
Google Ads → AmazonNo7 Beauty × EssenceMediacom

4.2× conversions with predictive bidding

4.2×
conversions
+30%
bid efficiency

No7 Beauty and EssenceMediacom redirected Google ads to Amazon with Ampd's predictive bidding — boosting conversions 4.2× while improving bid efficiency 30%.

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Doubled Amazon cart rates by testing smarter Meta ads
Meta Ads → AmazonWaterWipes

Doubled Amazon cart rates by testing smarter Meta ads

cart rate

WaterWipes closed the attribution gap between Meta and Amazon with Ampd's inflight conversion data, using data-driven A/B testing to double Amazon cart rates from paid social.

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80% lower customer acquisition cost
Google Ads → AmazonGlobal Pet Food Brand

80% lower customer acquisition cost

−80%
CAC

Facing soaring acquisition costs, this global pet food brand pointed Google Search ads at Amazon with Ampd's automated bidding and attribution — cutting customer acquisition cost by 80%.

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388% more new-to-brand conversions from external traffic
Google Ads → AmazonMarie Originals

388% more new-to-brand conversions from external traffic

+388%
NTB conversions

Marie Originals scaled incremental Amazon growth with data-driven Google Ads powered by Ampd — lifting new-to-brand conversions 388% while improving ROAS on external traffic.

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High-intent acquisition on Walmart, fully attributed
Google Ads → WalmartGlobal Cosmetics Brand

High-intent acquisition on Walmart, fully attributed

9.4%
CTR
+24%
traffic
$21
CPA

Ampd unlocked Google-to-Walmart attribution for this global cosmetics brand — 9.4% CTR, a 24% traffic lift, and 12% conversion at a $21 CPA, a meaningful unlock to scale Walmart.

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Dominating search with a dual-retailer strategy
Google Ads → Amazon + WalmartHarvest Group

Dominating search with a dual-retailer strategy

+10%
impression share
flat
CPCs

The commerce agency ran dual Google Ads campaigns into both Amazon and Walmart for its client, winning 10% more impression share on the search page without increasing CPCs.

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Meta-to-Amazon as a scalable performance channel
Meta Ads → AmazonHumann®

Meta-to-Amazon as a scalable performance channel

Signal
the growth unlock

Humann® leverages Ampd Signal to turn Meta advertising into a measurable driver of Amazon conversions — making Meta-to-Amazon a durable part of its retail growth strategy, not just an awareness play.

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Creative-level attribution turned Meta into a converting channel
Meta Ads → AmazonTop Beverage Brand

Creative-level attribution turned Meta into a converting channel

Ad-level
conversion data

Ampd's creative-level attribution revealed the down-funnel Amazon performance of every Meta ad, letting this beverage brand shift budget to the exact assets and audiences that actually convert.

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Meta budget that drives sales, not just traffic
Meta Ads → AmazonCPG Brand × Spark Foundry

Meta budget that drives sales, not just traffic

Inflight
cart + conversion data

Working with Spark Foundry, this well-known CPG brand added Ampd's deep linking and attribution to its Meta campaigns — optimizing against real cart and conversion data instead of link clicks.

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High-intent Google traffic, converted at Walmart
Google Ads → WalmartJacked Factory

High-intent Google traffic, converted at Walmart

clicks, CTR & sales

Jacked Factory unlocked Walmart growth through offsite media, using Ampd's smart search campaigns to send high-intent Google traffic to Walmart PDPs with efficient spend.

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